The Beach Club

The Beach Club

For the renovation of the women’s restrooms at The Beach nightclub in Milan, the project transforms a utilitarian space into an immersive experience, where graphics, light, and reflections redefine the perception of space.
The wallpaper, applied seamlessly across the walls and doors, depicts elegant geisha figures that become the focal point of the composition.
Surrounding them, fully mirrored surfaces multiply perspectives and images, erasing the room’s boundaries and amplifying its depth.
The geishas are reflected endlessly, and along with them, so are the people passing through the space. Visitors thus become part of the composition, taking center stage in a continuous dialogue between reality and representation. Every movement generates a new perspective, while linear LED lights, integrated into the ceiling, mark the path and highlight the continuity of the reflective surfaces, helping to create a sophisticated and dramatic atmosphere.
This project interprets the identity of The Beach, transforming the women’s restrooms into an iconic space where design transcends function and becomes an integral part of the venue’s experience.

Collezioni: EXCLUSIVE WALLPAPER 2017
Carte Utilizzate: 'Geisha' 17021
Progettista: Andrea Manfredi - antimeridian design consultancy
Collaboratori: Santa Laude, Claudia Marullo, Federica Tradi
Location: Milano
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