Roberto Felicetti graduated in Architecture at the University “La Sapienza”of Rome. He started his professional activity focusing exclusively on Interior Architecture, Industrial Design and Artistic Direction. In 1987 he showcased his first upholstered furniture and furnishing complements named “Argomenti Dinamici” in partnership with Valdichienti Company at the “Salone del Mobile Milano”, obtaining several acknowledgements from the trade press. Awarded as new Emerging Designer (MODO/87 magazine) was later selected to participate to “Made in Italy” furniture exhibit at “Casabella International” in New York and to I.D.A. venture in Tokyo. He was then called to collaborate with Lamborghini Auto Company, in order to select the interior of the Lamborghini Diablo Roadster sports car. Art Director and Consultant of several national and international companies operating in the field of furniture and architecture, he has been collaborating with Gruppo Industriale Lube for 20 years, taking care of its exhibition spaces in Italy and all over the world. He has been able to question himself over the years, always searching for new creative ideas in order to constantly innovate and improve his professionalism, ranging from different kinds of commissions, always remaining true to his style. He designed villas interiors and luxurious private mansions, executive offices, showrooms, exhibitions, franchise stores, hotels, etc. His projects have often been published by some of the most important Italian and international trade magazines. He has recently planned the new headquarters of Nuova Simonelli Group Company and designed some of the collections of furniture for Vip Home and Enterijer Jankovic. He often travels for business all over the world, although he prefers designing and planning in the peaceful green valleys of Le Marche where he lives with his family.